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CRO Manager £40,000 - £55,000

Leeds

Posted: 12th July 2019

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A great consumer Ecommerce business based in Leeds are looking for a CRO Manager to deliver exceptional CRO campaigns taking ideas from conception, through to prototyping, testing and deployment. The ideal candidate must have a thirst for development and excellence, as the main objective of the role will be to improve on-site conversion rates across different E-commerce sites.

 

Main Roles and Responsibilities of the CRO Manager:

• Take charge of all CRO projects from implementation to completion.

• Create testable hypotheses by applying your understanding of usability, design and persuasion in order to improve KPI's.

• Identify new conversion opportunities across the site to enhance commercial returns.

• Enhance the customer journey and improve existing interfaces, developing test hypothesis and generating insight from both successful and failed tests.

• Regularly conduct audits and customer feedback sessions.

• Identify and test new technologies and practices to improve conversions, customer engagement and deliver against key metrics.

• Support with tagging and tracking implementations.

• Experience using AB/MVT tools.

 

Key Skills and Attributes of the CRO Manager:

• At least 4 years' experience in a similar role.

• Highly competent with the management of CRO programs.

• Excellent understanding of customer experience platforms such as Optimizely and Google Analytics.

• Excellent verbal and written communication skills.

• Highly analytical with a keen eye for detail.

• Knowledgeable of UX centric design practices.

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