Fantastic interim opportunity for an ambitious email marketing executive to join a large and vibrant team, supporting the planning, creation and delivery of email marketing campaigns. The email marketing team performs a crucial role in helping to attract new customers and maximise the value of it's relationships with business partners.
This key role would also see you -
- Supporting the CRM Manager in key email marketing activities.
- Representing the email team and email marketing agenda where required internally.
- Supporting the development of a email marketing plan for major stakeholder groups.
- Responsible for copywriting, segmentation, data capture process, mining and analysis and campaign creation, management and reporting tasks across all CRM platforms for the major stakeholder groups
- Providing campaign MI and data analysis to support decision making and develop strategic email marketing activity
- Supporting the CRM Manager in representing the voice of the customer on activities which impact the customer journey and experience
- Creating email templates and copy, inbound and outbound telemarketing scripts and SMS campaigns
We're looking for a driven and ambitious individual with strong content creation experience and a strong email marketing pedigree. This fantastic opportunity would allow you to develop your CRM skills and experience within a supportive team environment. For more information, please contact Alex at Bookmark or reply with your latest CV.